Outsourcing: four ways to increase marketing by outsourcing obligations

While in NYC public library, I stumbled upon (offline) a book which had been recommended by several fellow social entrepreneurs; The four hour workweek, Timothy Ferriss. The premise: reduce your workload by outsourcing or spreading your workload around to work less and enjoy more.

Why do I even mention outsourcing? Well, as a communicator and political economist, the issue of economic change is crucial to environmental development. Therefore, using that premise, an outsourcing mechanism might also work to re-distribute wealth on a small scale and potentially drive improvement on both sides.

Creating and maintaining a healthy relationship with your colleagues across the world is always most important so CIO UK recommends following some tips on successful outsource relationships.

Putting steps into practice that practically reduce your workload and increase your professional, charity or corporate social media facilities include:

1. Monthly or bi-monthly webinar (#1 #2 #4 via Analyst Equity chief writer and Managing Director, Lighthouse Analyst Relations Duncan Chapple [@chapp])
2. Podcast notable conversations without video
3. Podcast blogposts with Odiogo (per business consultant Rizwan Tayabali [@rizwantayabali])
4. Bi-monthly newsletter to increase/engage your database

Several outsource options (do you know more? do comment recommendations!):

1. Elance.com (for tech projects including Java and PHP among others)
2. National Outsourcing Association Suppliers Directory [UK]